THE ANNABELLE OBIRI

Annabelle Obiri is a creative consultant and the founder of Trybe. Born in April 1989,she’s played and continues to play a vital role in the creative industry,simply put,Belle is a force to reckon with.

Film is her favorite form of art,followed by photography,she’s been taking photos since she was about 15 years ,documenting any and every single thing but most importantly she has always loved acting.

Belle at Ada Accra standing in front of two pieces by Samuel Olayombo

She believes she has always had the creative eye and has always been interested in storytelling and visuals.She studied languages;German and Portuguese.

Trybe started as an idea in 2020 during the covid period but was birth in August 2021. It was founded to help and support creatives in Africa but with emphasis on Ghana as it so happened that most of the creatives in Ghana that need support are visual artists and Trybe is mostly known for that;art.

Belle in front of pieces by Sarfo at Trybe Africa’s Thursday Lates

Belle has always been that person people came to when they’re looking for a creative so she mostly got questions like “Annabelle do you know a good photographer,a good graphic designer,director,a set designer?”. This led to her decision on the creation of a marketplace that’ll connect high-quality creatives and people looking to work with them. While researching,she realized there were lots of issues and challenges on the continent and concluded Trybe would become a platform to solve these issues.Everything Trybe does is a solution to a problem.

Kwame Acheampong’s exhibition at Thursday Lates
Belle at Thursday Lates

Trybe seeks to enrich,improve and ease the life of African creatives and those looking to work with them.They do this by curating and sharing weekly opportunities,offering visual artists opportunities to share and sell their work at their exhibitions,sharing tips,advice and tools on their socials. Seven artists from Ghana,Nigeria and Liberia have exhibited at Thursday Lates held at Kukun Ghana.

Belle with Dela Quarshie at his Thursday Lates exhibition
Belle with Worlasi and the British high commissioner at his Thursday Lates exhibition

Thursday Lates is for all types of visual artists but right now the focus is on painters and photographers,the criteria for artists looking forward to exhibiting with Trybe are emerging artists with one to five years of experience,artists who haven’t exhibited before or have exhibited in group shows or have only exhibited once or twice ,artists who haven’t sold most of or any of their works and artists who are actively creating and are confident about their work.

Thursday Lates at Kukun

Belle sees herself and her team having more presence in Nigeria and East Africa,having a fund or multiple funds to support creatives of different disciplines,having physical spaces across Africa where creatives can work,curating more creative events ,collaborating with other creative organizations and individuals to help meet their business objectives.

Art lovers contributing to Dela Quarshie’s piece at his Thursday Lates exhibition

In the end ,Belle wants to be known as a person that’s helping to make the lives of creatives easier,better and more fulfilling.She wants to make impact and change lives.

Abdul(founder of Afrochella) and Elle Lokko(founder of Elle Lokko) at Thursday Lates
Trybe’s interesting and interactive Instagram account
Belle sitting pretty in front of a piece at Ada Contemporary Art Gallery

Published by Theodora Naa Dei Neequaye

In it to make a difference

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